You need to get more backlinks to your website…After all, in the eyes of Google and the other search engines, a backlink to your business website is like a “vote” that your website is good enough to refer other website visitors to…
And the site with the most votes/backlinks will rank higher in the search engines than their competitors…
In a nutshell, backlinks are links going to your blog, website, or article from another site, article, or blog; and are one of the most critical parts of Google’s search ranking algorithm.
Therefore, good quality backlinks will determine your relevance for the chosen keyword, and ultimately your traffic.
Tips for Quality Backlinking
First and foremost, when creating backlinks, think quality over quantity.
What exactly makes up a good backlink?
A high quality link to your site is one that includes your website’s keywords in its “anchor text”.
The reason a link with the keyword in the anchor text is given more weight than links without, is because the anchor text coming from another site shows the content is relevant to your site.
Also, the more relevant the site is that is linking to you… The better the quality of the backlink. You could have 1,000 links coming to your site from garbage throwaway blogs on numerous different topics…
But they would not be worth as much as backlinks coming into your site from a well maintained, frequently updated blog that is in the same field as your business website.
Other Quality Backlinks- Social Signals
The other component of a sound backlinking strategy is the implementation of social signals in your backlink mix.
What exactly are social signals?
A “social signal” is geek speak for anytime your website is mentioned on social networks like Facebook, Twitter, Digg, Delicious or other social or bookmarking sites.
There is more than one single kind of social signal, including “liking” a page, “voting” on a link, bookmarking a link on a social website, or “sharing” the link with your friends.
If you use any major social network, then you’re probably familiar with social signals and have probably created some yourself.
So what’s the big deal about social signals?
Over the years, the algorithm Google uses to determine who ranks where in the local search results has evolved to try to root out spam sites that try to abuse their system.
Google has issued updates that target garbage content and certain types of “black hat” link building practices.
In turn, search engine optimization companies and others have begun using more sophisticated techniques such as link wheels, link pyramids, uniquely spun content and other techniques to spoof Google.
Recently, Google has pointed out that social signals are the newest element in their algorithm.
The engineers at Google (rightfully) believe that…
Any website that is truly popular and has a lot of backlinks MUST (by simple cause & effect) have lots of social signals as well.
Recent reports have shown that social signals now account for as much as 10% to 30% of the ranking algorithm, and that is only growing.
So for the best results, with any business website ranking campaign, you need to have a good mix of high quality backlinks combined with social signals (like Twitter tweets, social bookmarks, online video marketing, and FB likes) to achieve the best results.
Other Tips On Getting Backlinks
It is more important than ever to start greating backlinks for your website. But not everyone knows exactly how to do this. Should you are familiar with search engine marketing, content marketing, or just SEO marketing in general, it’s very likely where you have heard of the term ‘backlinks’ or “back links”, and what makes them so substantive in a very quest to make your website rank higher in a search engine directories. Pertaining to those of you who don’t take a clue as to what back links are all regarding, and why they are so crucial, here’s a fast overview of exactly what quality backlinks will do for you. When it comes for the major search engines, the variety of backlinks, combined with the overall quality on the backlinks will ultimately determine your positioning withon the search engines. Backlinks are simply external web links featured on another companys’ webpage, that direct key targeted visitors to your main cash webpage. These are called ‘Inbound Links’. They are similar to a map leading back to your site. Backlinks are extra vital in any marketing campaign because major search engines like Altavista and Yahoo put significant weight on sites that have a fantastic matters of quality back links. Some on the smaller search engines don’t rely so much on backlinks and use other methods to determine where your site will rank. In the situation you are wanting to rank regarding distinct keywords within a very search engines, peculiarly Yahoo, you are able to simply apply what we, on the sector call “anchor text” along with ehugely back link generated regarding the site. The current anchor text is whilst you define a link using keywords, alternatively than merely using your webpage’s title or URL address with ehighly link, which includes the phrase that we use for our advertisements, “Free Quality Backlinks.” Pertaining to this site, our phrase as well as a banner and url address to our site, would look something like this: “Free Quality Backlinks-Submit Yours Today” or “Submit Quality Backlinks”. This phrase, when clicked, or read from the search engines, could then be involving our web address and Yahoo and other search engines see this as a roadmap to our site and set a ranking on just about eextremely backlink. The more relevant each backlink is, the harder durability Yahoo assigns to it. A backlink on your site, from another similar site is called relevant backlink, and is worth more from the ranking ranges compared to a backlink to out site, via an post writing site. See how it works? relevancy is the word to remember when looking for sites to get quality backlinks from. One on the easiest ways to go concerning getting massive quantities of backlinks is to hand submit to as many Free Backlink Directories, regardingum postings, leaving comments on blogs, writing posts and linen on write-up sites, all while leaving a trail back regarding your individual site, wherever you go. Believe of it as leaving breadcrumbs while you walk inside a woods. On most free backlink sites, You’ll be able to elect to hand submit your links to backlink directories on one day, and then use the paid version of backlink marketing service on the next day, and pay a small fee to have someone submit to hundreds or thousands of puts regarding you. This procedure works very well for many sites and cuts dindividual on the current time on the computer. Someone trying to promote their site through hand and get good results can require to spend a week typing and submitting, nevertheless also by paying a submit service to submit your link to 300-500 directories pertaining to you, this obtains you commenced. Should you have the time from the descent, try to submit you link to different sites, eextremely single day regarding a while and you are potentialy to see your site move slowly up the Bing ladder until you someday rjust about every Altavistas’ Page One. Once you achieve your rankings in Yahoo, it does not mean that you are able to conclusion placing backlinks and stay in that position. You must change the content or add fresh content regarding your site and try to get quality free backlinks pertaining toever. For that reason, most webmasters can effectively create their own top quality one way backlinks. Regardingtunately, this is fairly easy to do should you know where to go. Here are numerous sets to go and ways you can build your quality backlink count. Article Directories. Personally, this is one of my favorites regarding two reasons. The first is that many article directories allow you to work with anchor text when linking out from you resource box. This is key with respect to link relevancy. Relevancy would be that the key to a landing on a great Search Engine Results Website (SERP). Good SERP placement is what becomes clicks and that is what we want. Regardingums. Pertaining toums are a great source of practical backlinks if the regardingum you contrineverthelesse to is relevant on your niche. As with blogs, these variety of links have highly low SEO relevance. But, if other members and lurkers on the forum recognize the quality of your participation, it is very possible that they might click on the link in your signature. Web 2.0 Sites. Sites which includes Hubpages and Squidoo carry weight in a eyes of search engines. Although not as easy to rank as they once used to be, they can nevertheless be a source of quality backlinks and visitors if quality is place into your page or lens. Remember, you receive out of it what you place into it. Should you add quality content, you’ll be able to get quality links from it. Social Bookmarks. Social bookmarking may be a great way to get backlinks and dealings. As far as link grandness goes, social bookmarking possesses minimal link importance as many in the links are dofollow, but their value is clipped through redirects so none of the rank or resetation passes thru to your site. However, as from the case of blogs and social networking sites, these might be a great source of visitors. Video Directory Sites. As with regardingums, blogs and social bookmarking sites, links from video directory or submission sites could be great sources of dealings. As from the writing of this article, YouTube is usually that the second ranked search engine inside a world. That type of dealings has relevance. Regardless of whether or not a link is nofollow or dofollow, traffic of that quantity cannot be ignored.